PRODUCT PARTNERSHIPS · GERMANY

Your equipment.
Real stories.

German-language product content and practical rider feedback. A personal journey from professional esports towards long-distance triathlon in 2028.

CHRISTIAN KELBLER Germany

A cyclist riding a winding road through the hills
PROJECT 2262028THE LONG-DISTANCE GOAL
Former esports professionalContent creatorFounder
Explore the project

01 / THE PERSON

A new discipline. The same curiosity.

Christian KelblerGermany

I’m Christian Kelbler. I previously competed professionally in Fortnite and spent years streaming on Twitch. Creating content and connecting with an audience have been part of my life for a long time.

Today, I’m a co-founder of a digital studio and a sports analytics SaaS product for professional athletes. We bring different data sources together in one hub. Building products, working with data and explaining ideas connect both projects.

Project 226 is my personal journey towards a long-distance triathlon in 2028. I’m looking for equipment partners to help shape it through actual product use, agreed content and honest feedback.

Find me on Instagram

02 / WHAT WE CAN CREATE

Make the product easier to understand.

Proposed formats, shaped around your product. Scope and delivery dates are agreed together.

01

Introduce & explain

A product introduction, setup walkthrough or photo story that answers a rider’s practical questions.

02

Use & revisit

Training observations and a follow-up after actual use. Show how the product fits into everyday preparation.

03

Listen & improve

Structured feedback from Germany on setup, usability and product communication. Useful context for your team.

03 / THE FIRST COLLABORATION

Start with one product.

A manageable first step for both sides. A product or loan, a defined period of use and a content plan we can deliver.

Discuss a partnership
01

Your contribution

A suitable product or loan. Compatibility, delivery and any return are agreed before we begin.

02

Our proposed work

An introduction or setup story, documented training use and a structured feedback report.

03

The agreement

Content quantities, dates, expenses and usage rights are defined in writing. We review the work before discussing a longer partnership.

An example starting point. The final scope depends on the product and is agreed individually.

04 / WHAT WE’RE LOOKING FOR

Build the setup. Together.

We’re seeking equipment support: a suitable product, a loan or a coordinated setup. Fit, compatibility and the scope of the collaboration come first.

  • Road & triathlon bikes
  • Frames & components
  • Wheels & tires
  • Computers & sensors
  • Clothing & protection
  • Swim, run & training equipment

05 / THE ROAD TO 2028

Now

Build the foundation

Develop the training, find suitable equipment and create the first product stories.

2027

70.3 Duisburg

Planned as the next triathlon step. A second 70.3 is possible; race entries are not yet confirmed.

Further goals

Sub 3 & 160 km

A marathon in under three hours and a 160 km ultra. Events and dates are still open.

2028

Long-distance triathlon

The personal goal: 3.8 km swimming, 180 km cycling and 42.2 km running.

06 / BEFORE WE START

A few practical details.

07 / LET’S TALK

Let’s find the right fit.

Tell me about your brand and the product you have in mind. A short introduction is enough to start.

A short profile to share with your team

Download partner profileEnglish · PDF

Your details will be sent to Project 226 and stored to answer your enquiry. Privacy notice (DE)

Prefer a direct message?

christian@project226.de
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