70.3 Duisburg
Planned for 2027. A second 70.3 is a possibility.

Christian Kelbler/Bonn, Germany
Creator. Founder. And on the road
to long-distance triathlon in 2028.
01/The journey
Gaming → long-distance triathlonI’m Christian. I used to play Fortnite professionally and streamed on Twitch for years. Today I build digital products. And I’m starting something entirely new: my journey towards long-distance triathlon.
Long-distance triathlon in 2028 is the goal. Project 226 brings together training, honest product experiences and digital work. The endurance content is taking shape, building on my existing creator experience and community.
Help shape the journey3.8km
180km
42.2km
226 is the rounded reference behind the name. Long-distance triathlon is my goal for 2028.
Over 20,000 followers across my existing creator channels. Endurance content is a new chapter.
The next goals
Planned goals, not confirmed race entries or completed achievements.
Planned for 2027. A second 70.3 is a possibility.
3.8 km swimming. 180 km cycling. 42.2 km running.
Another sporting goal · Date to be decided
Another sporting goal · Date to be decided

02/Brand partnerships
Good products belong in everyday life.
And in the stories that grow from it.
I’m looking for brands that want to accompany this journey from the beginning.
The focus is on equipment and product partnerships: actual use, jointly agreed content and honest feedback from Germany.
Products become part of the journey towards long-distance triathlon. Experience comes from using them.
German-language product content from a creator’s perspective. We agree the scope and format in advance.
What works, what stands out and what could improve. Direct and easy to understand.
My existing creator community is part of this new endurance chapter. The first Project 226 product stories are still ahead. We will agree the scope and formats of each collaboration.
03/Digital studio
Idea → executionDigital work remains my craft. As a co-founder of a digital studio and a SaaS product for data analysis in professional sports, I work on products that have to function in everyday life.
Talk about your project
Clear in appearance.
Considered in every detail.
A clear website for your offer or a frontend that makes a digital application easy to understand. With a thoughtful structure, good readability and an experience that works just as well on a smartphone.
04/Retailer pilot
Agreed individuallyFor retailers with a digital project: an agreed service in exchange for a fitting contribution. For example, a website in exchange for a bike or a season loan — with the scope clearly agreed.
We agree the service, exchange, timeline and handover in advance. Product partnerships are discussed separately.
05/Collaboration
A clear next stepFrom the first conversation to the handover. Together, step by step.
What is the goal? What is already there? We clarify the starting point and the need.
The service, scope, exchange and timeline are agreed in concrete terms.
The work takes shape through agreed checkpoints and feedback.
Review the result together, clarify the handover and record the next steps.
06/Contact
Christian Kelbler · BonnA brand. A retail business. A digital project.
Write to me about what you have in mind.
Gather your thoughts first, then start the conversation. You review the brief before sending it.